After successfully completing my project of getting Wildlife News back onto page 1 of Google, I needed to try another challenge. One of the things […]
It’s been a week or so since the January core update of Google search engine and things are beginning to show in results. There’s definitely […]
A lot of web site owners ask questions about how to get site links displayed in Google. They can be a real help in boosting […]
Just as a bit of fun and an experiment I’ve been playing with one of my old sites to get it back in Google for […]
I’ve been an affiliate of Amazon for over 20 years. My first monthly payout back in 2000 was a miserly £3.22. But there have been […]
A charity website is really essential today for the community and not for profit groups. It a way for these community groups and social action […]
Discover how 1 on 1 training in WordPress and internet marketing can help you boost your small business. Find out how to write and layout […]
For many years the standard thoughts on Facebook Ads were to aim for 30 seconds. This became a general rule and even though most people […]
Web sites are a perfect promotional tool for musicians and bands. They offer ways to showcase music and videos. It means that fans can interact […]
For a lot of smaller businesses such as arts and crafts artisans, the internet has been an opportunity to boost sales. Small retailers and small […]
I think that WooCoomerce product tags are an underrated resource. They can offer that bridge across different categories in an eCommerce shop. In a well-organised […]
For most posts and products pages when using WordPress and Woocommerce the system automatically sets open graph data. This means social networks know what image […]
If you’ve spent any sort of time mass or bulk importing into WordPress, you will know you can get some pretty strange and weird titles. […]
By default, Woo-commerce product categories and product archives are pretty boring. All they display is a list of products. If you are lucky at least […]
WordPress multi-sites are a great way to run multiple niche sites without having to install plugins and themes on loads of different individual sites. It […]
Giving your WordPress blog authors a great looking author page can really help to boost credibility. Rather than just a few words and then a […]
Consistency is the key to getting high in the search engine rankings. You need to be consistent in quality and quantity. If you start writing […]
Generally, out of the box both WordPress and Woocommerce are pretty search engine friendly. You can do a bit of tweaking but there are not […]
When you first start using WordPress as your websites one of the big questions is how do I display categories? It’s important that you display […]
A default WordPress category page can be a little lifeless and dull. It is basically just a list of blog posts and nothing much else. […]
One powerful resource of any blog that is often ignored is category and tag archive pages. These are great pages to push to search engines. […]
WordPress is a great way to have your own web site or online store. It is easy to use and simple to maintain. This is […]
When you run a business that depends on web visitors you have to think of speed. Google research has shown that 53% of web visitors […]
Using images is a great way to boost your SEO and getting links on other sites. The image backlinker plugin for WordPress makes this easy […]
The last 25 years of the web has been a fascinating time. From a handful of commands back in the mid 9o's to a whole new way of communicating.
My journey as a web developer and digital marketer has been varied and interesting. I started out writing code by hand in notepad. Back then you could memorise all the html you needed - and was available.
The next big step was the introduction of Dreamweaver. An industry standard web design programme. It made life so much easier and quicker. But the development of WordPress was a giant leap for the average blogger or web developer.
With WordPress your site could become its own complex, interconnected web. Delivering information and sales pages to anyone who found your site.
Opportunities to earn money with affiliate programmes and digital downloads allow people with limited resources to earn a good living. Life has become good for so many people thanks to WordPress and the web.
There may be a lot of negatives but the positives outweigh them. On this blog you can discover my thoughts on, and techniques of, digital marketing in the modern and competitive online world.